Company Margin Rate Industry Ratio Exxon 6.5 10 1 11.3 Chevron 7.0 5 1 10.0 Texaco 3.9 5 1 9.9 Mobil 4.3 7 1 9.7 Amoco 9.8 8 1 10.0 Pfizer 14.7 12 2 11.9 BrMeyers 13.9 14 2 16.2 Merck 20.3 16 2 21.0 AmHomPrd 16.9 11 2 13.3 Abbott 15.2 18 2 15.5 EliLilly 18.7 11 2 18.9 Upjohn 12.8 10 2 14.6 WarnLamb 8.7 7 2 16.0 Amdahl 11.9 4 3 8.4 Digital 9.8 19 3 10.4 HP 8.1 18 3 14.8 NCR 7.3 6 3 10.1 Unisys 6.9 6 3 7.0 IBM 9.2 6 3 11.8